1. INFORMATION WE COLLECT

We collect the following types of information:

• Personal Information: Your name, email address, shipping address, and payment information when you place an order or create an account.
• User-Generated Content: Designs, prompts, and other content you create using our platform.
• AI Interaction Data: Text inputs (prompts), design refinements, and generated results you engage with may be collected to improve our platform.
• Device and Usage Data: IP address, browser type, pages visited, time spent, and other analytics automatically collected through cookies or third-party tools (e.g., Google Analytics).

2. HOW WE USE YOUR INFORMATION

We use your information to:

• Process and fulfill orders
• Provide customer support
• Save and display your generated designs
• Communicate with you about your account or updates
• Improve our services, including AI quality and UX
• Prevent fraud and abuse

3. SHARING OF INFORMATION

We do not sell or rent your personal information. We may share your information with:

• Service providers (e.g., payment processors, shipping partners) as necessary to fulfill your order
• Legal authorities if required by law or to enforce our Terms of Use

4. COOKIES AND TRACKING TECHNOLOGIES

We use cookies and similar technologies to enhance your experience, understand user behavior, and improve our platform. You may adjust your browser settings to reject cookies, but this may limit certain features of the Site.

We may also use advertising partners (e.g., Google Ads) to serve personalized or retargeted ads. You may opt out of interest-based ads via https://optout.aboutads.info.

5. DATA RETENTION

We retain your information as long as your account is active or as needed to provide services. We may retain certain data for legal or business purposes even after you close your account.

6. SECURITY

We use reasonable administrative, technical, and physical safeguards to protect your information. However, no method of transmission over the internet is 100% secure.

7. YOUR CHOICES

• You may update your account details by logging in.
• You can contact us to delete your account or request data deletion.
• You can opt out of non-essential marketing emails at any time.

8. CHILDREN'S PRIVACY

Our services are not directed to children under 13. We do not knowingly collect personal data from children without parental consent.

9. CALIFORNIA PRIVACY RIGHTS (CCPA/CPRA)

If you are a California resident, you may have the following rights under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA):

• Right to know what personal information we collect and how we use it
• Right to request access to or deletion of your personal information
• Right to opt out of the sale or sharing of your personal data (we do not sell your data)
• Right to correct inaccurate data
• Right to limit the use of sensitive personal information

To exercise your rights, contact us at: privacy@shirrts.com

We will not discriminate against you for exercising your privacy rights.

10. INTERNATIONAL USERS

Our servers are located in the United States. By using our services, you consent to the transfer and processing of your data in the U.S.

11. CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy from time to time. We will post the updated version on this page with a revised effective date.